Loom Pricing (2026)

Loom starts at Free / $15+/user/mo, which puts it in the middle of the pack for communication. We score it 7.5/10 in our review. The real question for founders is whether the price matches the value, and that answer depends on which tier you pick and how big your team is.

The quick read on Loom: Async video messaging for teams that don't need another meeting. Record your screen, camera, or both. Share a link. The viewer watches on their own time. Loom cuts the meetings that should have been a video. The free tier gives you 25 videos up to 5 minutes. Business at $15/user/mo removes limits.

Here's what you actually get at each tier, and which plan fits your stage.

Free — 25 videos, 5 min each

Free is priced at 25 videos, 5 min each. Check the vendor page for current terms before signing up.

Business — $15/user/mo

Business is where most growing teams settle. At $15 per user per month, a 10-person team pays $150/mo and a 25-person team pays $375/mo. You get more automation, better reporting, and the features that make Loom actually worth paying for.

Enterprise — Custom

The custom-quote tier means you're into sales-led territory. Expect discovery calls, annual contracts, and a price that scales with your seat count and feature needs. If you're here, build a spreadsheet of alternatives before the first call.

Loom's Business plan runs $15 per user per month. Here's what that looks like as your team grows:

These numbers assume list pricing on the Business tier. Annual prepay usually saves 15-20%, and enterprise seats often get volume discounts. Ask sales for a quote before you commit to more than 10 seats.

Every plan includes the core Loom feature set. Here's what you get access to on paid tiers:

• Screen recording
• Camera + screen combo
• Viewer insights
• AI summaries
• Comments
• Embedding

Feature depth grows with the tier. Entry plans cap on automation, integrations, or usage limits. Upper plans unlock the heavier features that mid-market teams actually need. Read the vendor's feature matrix before picking a tier, especially if one specific feature is the reason you're buying.

The most common pricing complaints buyers raise about Loom:

• Free tier limits videos to 5 minutes and 25 recordings
• Video-heavy workflows eat storage fast
• Not a replacement for complex documentation

None of these are deal-breakers on their own. They're the things you want to negotiate or plan around before you sign a contract. The worst time to discover an add-on fee is month three.

Price alone is a bad way to pick tools. But it's a useful sanity check. Here's how Loom's starting price lines up against the other communication tools we rate:

If Loom's sticker shock is real for you, run the math on the cheaper options in this table. Some of them cover 80% of what Loom does at half the price. Others are meaningfully weaker and not worth the saving. Our category guide on best communication breaks down the trade-offs in detail.

Loom lands in the solid-but-not-exceptional zone. The 7.5/10 score reflects a product that does its job well, but there are cheaper tools that cover the same ground and pricier tools that do more. Whether Free / $15+/user/mo is worth it depends on how closely your workflow matches what Loom is built for.

The fit test is simple. Loom is built for remote teams that want fewer meetings and more async communication. If that's you, the pricing is worth it. If it's not, you'll end up paying for features you never touch while missing features you actually need. Buy the tool that fits your motion, not the one with the best pricing page.

The bottom line: Loom's pricing is defensible if you actually use what it's good at. Its biggest strength is record and share video messages in seconds, and that's where the money goes. If that strength maps to a real pain point in your business, pay the price. If not, walk away and pick something cheaper.